As our film is a low budget student production it would struggle to achieve a place for viewings in large chain cinemas. It is not really blockbuster material as it doesn’t have that image normally associated with blockbuster movies. It is therefore likely to be distributed on a much smaller scale. Without much exposure, it would struggle to gain a cult status (where the film is low budget but successful), however there is a possibility of this being achieved.
The type of media institution that would consider distributing our film would be a distributor such as Dogwoof. It’s a UK based film distributor and “is renowned for supporting independent film in non-traditional ways.”http://www.dogwoof.com/
They have set up Dogwoof Indie http://www.dogwoof.com/indie/ “to support independent filmmakers and promote fresh talent in the film industry.” They launched it after the success of a film and now aim for Hybrid Distribution (cinema, DVD and internet VOD).
They help filmmakers by giving them direct access to professional film distribution services and offer “a choice of the services they need, whilst letting them retain the rights to their film, controlling costs, and actually having the chance of seeing revenues and profits.”
They help filmmakers by giving them direct access to professional film distribution services and offer “a choice of the services they need, whilst letting them retain the rights to their film, controlling costs, and actually having the chance of seeing revenues and profits.”
Another example of a potential distributor is Guerilla Films http://www.guerilla-films.com They have continued to support British and Irish films through distribution and intend to increase their output over the next few years. They are happy to consider any completed film looking for UK distribution, especially British or Irish ones.
The distributor plays a really important role in the film industry. It offers exposure for films and gains larger audiences to improve how successful it is. Once the film is delivered, the distributor determines the release strategy and release date. The distributor then presents the film to exhibitors and negotiates agreements to have the film shown in cinemas. They then develop a marketing campaign to interest the target audience and then
launches the film. Our film could be shown at independent cinemas, such as the Phoenix cinema in East Finchley. It offers regular events, festivals and one-off screenings which would be ideal for distributing our film as we could have a one night screening at a student film festival for example. This would be most likely to attract other students, scouts for young filmmakers, people interested in the genre (thriller) and generally local people attracted to watch the film. From this, it would help generate further interest, and if successful, there could be additional screenings more regularly for an extra few days.
However it could also be at a film festival such as Exposures, the UK’s largest festival of student image work, which takes place every year in Manchester. Another example is Screentest, a UK’s National Student Film Festival that helps promote student films and film-makers throughout the UK. Every year they host a three-day film festival in Bristol, with celebrity speakers, screenings, workshops and an awards ceremony. This would probably be the easiest way to screen our film; however the distributor may be able to gain interest from old, independent cinema such as Phoenix Cinema which is likely to appeal to a wider audience.
The distributor plays a really important role in the film industry. It offers exposure for films and gains larger audiences to improve how successful it is. Once the film is delivered, the distributor determines the release strategy and release date. The distributor then presents the film to exhibitors and negotiates agreements to have the film shown in cinemas. They then develop a marketing campaign to interest the target audience and then
launches the film. Our film could be shown at independent cinemas, such as the Phoenix cinema in East Finchley. It offers regular events, festivals and one-off screenings which would be ideal for distributing our film as we could have a one night screening at a student film festival for example. This would be most likely to attract other students, scouts for young filmmakers, people interested in the genre (thriller) and generally local people attracted to watch the film. From this, it would help generate further interest, and if successful, there could be additional screenings more regularly for an extra few days.However it could also be at a film festival such as Exposures, the UK’s largest festival of student image work, which takes place every year in Manchester. Another example is Screentest, a UK’s National Student Film Festival that helps promote student films and film-makers throughout the UK. Every year they host a three-day film festival in Bristol, with celebrity speakers, screenings, workshops and an awards ceremony. This would probably be the easiest way to screen our film; however the distributor may be able to gain interest from old, independent cinema such as Phoenix Cinema which is likely to appeal to a wider audience.
Another method that could be used to distribute our film would be the internet. This method is a lot cheaper and can achieve popularity quickly through word of mouth. The internet is also a cheap way to market our film and get more people attending the viewings. An example is http://www.undergroundfilm.com/ who concentrates on independent film distribution through the internet. They intend to “create a digital film library with the widest breadth of content possible and broaden exposure by making hard-to-find works available through Internet distribution.
Our Production Company – Unplugged Productions
would make mostly independent films on a low budget, similar to ours. There it is most likely trying to reach people locally and possibly nationally. However as it is an independent British film it would not make sense to try and distribute it on an international scale.
Our Production Company – Unplugged Productions
would make mostly independent films on a low budget, similar to ours. There it is most likely trying to reach people locally and possibly nationally. However as it is an independent British film it would not make sense to try and distribute it on an international scale.
No comments:
Post a Comment